Yesterday, the Period of PURPLE Crying® program was officially launched at the IWK. It is an evidence-based program, which educates parents and caregivers about normal infant crying and the dangers of shaking a baby with the goal to prevent Shaken Baby Syndrom.
Front row, left to right: Dr. Ron Barr, Canada Research Chair in Community Child Health Research at University of British Columbia and co-creator of the Period of PURPLE Crying; Jo-Anne Nozick, President, IWK Auxiliary; Mary-Ann Hiltz, Vice President, Strategy and Organizational Performance, IWK Health Centre.
One of the important messages from Dr. Barr was about community support for new parents and knitters’ role in it. Using their networks, knitters spread the word and those little hats serve as reminders and conversation starters to educate the public at large. Knit one or many, it does make a difference when we do it together.
The unofficial message from us: keep those needles clicking. More information about knitting newborn purple hats and the IWK address can be found here.